There’s nothing magical about the Nike logo. Nothing!

In the 1931 movie Frankenstein, angry villagers armed with torches descended on the creature (in the movie, the creature was never actually referred to as ‘Frankenstein’), cornering it in a windmill and burning the structure to the ground. What does this have to do with the Nike logo? Nothing. Except that most designers and creative […]

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“Retreat, hell! We just got here!” How to get back on track after being punched in the mouth!

In the 2011 military science fiction action film Battle: Los Angeles, the earth is invaded by an unknown alien force which attacks by surprise, threatening to wipe out the entire human race. The aliens, it would seem, are out to colonize the planet and strip it of its natural resources. The film follows a group

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Why branding professionals should act less like Michael Jordan (and more like Steve Kerr)

Okay, Jordan fans! Hold up. Before you tie me up and burn me at the stake, hear me out! Michael Jordan (also known as “MJ”, “Air Jordan”, “His Airness” and several other monikers) is certainly one of the most talented athletes to have ever played the game of basketball. During his 15 seasons in the

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