On the surface, having your Human Resources Department work closely with your branding agency may seem like an unorthodox move. After all, in most cases, branding agencies (and their close cousins, advertising agencies) focus on external communications, while HR departments tend to focus on internal issues that have an impact on employees.
Yep! It’s high time for employers to allow true freedom of expression in the workplace and encourage the use of “The F-word” throughout the organisation. You know what word we’re talking about, don’t you?
Great branding is mostly about finding solutions to business challenges. At least, that’s how some of the world’s best branding agencies approach their work.
The steel pan of Trinidad & Tobago is sometimes credited as being the only musical instrument to have been developed in the 20th century. The modern version of the steel pan emerged in Trinidad in the 1930s, when a variety of objects such as pots and pans, car parts, biscuit tins, dustbins, oil drums and other items were used as percussion instruments.
Barbadian road tennis, or simply “road tennis”, is undoubtedly one of Barbados’ fastest growing pastimes. Cricket may be Barbados’ de facto national sport, but in recent times, the sport of road tennis seems intent on breaking boundaries. (See what we did there? Breaking “boundaries”?)
If you’re going to run a highly engaged, high-performance organisation, it is important that your entire team is on the same page about your vision, your corporate objectives and your strategy for achieving your goals.
Ever wonder what’s going on inside the minds of Barbadian consumers? Check out this handy infographic for insights from our Customer Experience survey.
Blueprint Creative, one of the Caribbean’s leading branding agencies, was one of the winners in this year’s Barbados’ Best Employers (BBE) Awards. This is the second time that Blueprint Creative received the award for its top performance in the category of organisations with up to 25 employees.
Blueprint Creative, one of Barbados’ leading branding agencies, has been listed as a finalist in the 2016 Barbados’ Best Employers (BBE) programme, a biennial award programme that recognises organisations with exemplary cultures, working environments and HR practices.